SENIOR ART DIRECTOR: CARLING COMMUNICATIONS San Diego, ca
May 2018 – Present
June 2012 – present
Promotional materials including complete visual identity systems, style guides, print and digital promotional materials, copywriting and messaging, information graphics, electronic press kits, posters, surface pattern design, business cards, book design, editorial/publication design for print and digital, custom typography and digitized hand lettering.
SENIOR ART DIRECTOR: Patients & Purpose New York, NY
January 2018 – May 2018
SENIOR ART DIRECTOR: HAVAS LIFE METRO
July 2016 – December 2017
ART DIRECTOR: HAVAS LIFE METRO
June 2012 – July 2016
Having worked on two launch brands, I have been creating and overseeing the production of many digital and print projects. These include development and execution of ad campaigns, tablet/iPad pieces, websites, booklets, brochures, 2D and 3D video direction, promotional pieces (including large format print), emails, info graphics, tactics for new business pitches, package design, style guides, logos and overall brand look and feel. Myself and a fellow copywriter are responsible for developing an interactive PDF of standard operating procedures (Creative Training SOP). We give training sessions to all new creative hires and interns, in order to orient them on processes, and are available for them if they ever need assistance.
DIGITAL PRODUCTION ARTIST AND DESIGNER: CALLAWAY DIGITAL ARTS New York, NY
September 2011 – June 2012
Responsible for pixel perfect asset creation, spec sheets and asset management for iOS App creation. Design of user interface elements and digital illustration for animations. Maintained a strong and agile workflow with other designers, animators and developers to facilitate high visual and functional quality in our Apps. Participated in the QA and testing group sessions of prototypes and final products. Properties include Sesame Street's The Great Cookie Thief, Another Monster at the End of This Book, Martha Stewart's CraftStudio, Cocktails and Cookies, as well as HiT Entertainment's Thomas and Friends: Engine Activities.
JUNIOR EDITORIAL DESIGNER (FREELANCE): MARYJANE FAHEY DESIGN New York, NY
June 2011 – October 2011
Assisted in the re-design of Midwest Living magazine, mini magazine covers as well as various promotional pieces, such as letterheads, business cards and post cards.
JUNIOR EDITORIAL DESIGNER (FREELANCE) – THE GORDON BARROWS MEMOIR PROJECT New York, NY
June 2011 – October 2011
Book layout, photo editing and photo library management for a large multi-volume memoir project on the life of Business Professional and WWII Veteran, Gordon Barrows.
Graphic Designer: School of Visual Arts (MPS Art Therapy Department) New York, NY
October 2009 – May 2011
Designed and created a wide range of print projects such as brochures, posters and newsletters.
GRAPHIC DESIGNER (FREELANCE) AND INTERN: MAIARELLI STUDIO New York, NY
June 2009 – September 2009/November 2009
Photo editing and design of cosmetic ads, cosmetic packaging, newsletters color and logo development. This was an internship followed by a freelance opportunity.
BFA with Honors, Graphic Design – School of Visual Arts (SVA)
May 2011 – New York, New York
AAS, Communication Design: Graphic Arts and Printing – Monroe Community College
June 2007 – Rochester, New York
CONTINUING EDUCATION – SCHOOL OF VISUAL ARTS (SVA)
Spring 2015 – Advertising Part I – New York, NY
Summer 2015 – Information Architecture and Interaction Design (in progress) – New York, NY